After building PR campaigns, studying personal branding and obtaining a Master’s from American University, Mima Firdaws knew that her number one passion centered in public relations. So when a friend, Amine Kriem, approached her about a social networking platform centered on video content, Firdaws dove in head-first. Why?
Simply put, “It is about the people,” said Firdaws.
Kriem and Firdaws now serve as the cofounders of iZoomIn, a social networking platform that centers on video profiles to build a more effective networking or marketing platform.
But wait—can’t we use Instagram for that? Technically, yes, but let’s be real the ‘Gram was designed to capture and share the world’s moments.
“iZoomIn is not a platform to rate your popularity or acquire followers, rather it’s a platform to promote your game changing idea,” Firdaws told Technical.ly.
Firdaws isn’t too worried about crossover competition or any social media fatigue as video content becomes an increasingly vital way to promote ventures and ideas.
The Arlington, Va.–based company’s focus centers on those with a particular message interested in bringing change to an industry or market. Ideally, the app will have a significant impact for startups, particularly at networking events.
When we listed Quorum at the top of the realLIST in February, cofounder Alex Wirth told Technical.ly that the Trump administration put “a new focus on the importance of their work.” Wirth and company are expanding capabilities one branch over with the Weekly Congressional Productivity Index.
WCPI provides a digital snapshot of the weekly and year-to-date legislative productivity. It tracks productivity by legislative chamber, committees and top five congress members introducing new bills weekly.
If your venture needs to track the relationship between members of congress and social media, Quorum’s latest tracks the most active member on Facebook, Twitter, Instagram and YouTube, and popular hashtags among these legislators.
For those more interested in long term trends, WCPI also includes year-to-date graphs that highlight tendencies of bipartisanism, legislation introduction and success among both chambers.